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Advertising on Spermbankdirectory.Com
Please read through the following policies and conditions
and call us at (914) 683-0000 to discuss your ad on our website.
Advertising Policies
SpermBankDirectory.com (a website of Spermbanks.Inc.) reserves the right
to decline any advertising. Ad banners that threaten the visitor or their
computer, or otherwise intentionally mislead visitors into clicking on
their banners are prohibited. The subject material of the linked page
should be directly related to the message reflected in the banner ad.
Spermbankdirectory.com is not responsible for the content of third party
sites that are directly or indirectly linked from our site. Advertisment
on this site does not imply endorsement of the advertised product, company
or service.
Banner Ad Definition
A banner ad is the graphic image of the client's message that is generated
on the screen of the person's computer who is visiting the Spermbankdirectory.com
web site page that contains the graphic file and related controlling HTML
code for that message.
Banner Ad Creation
Banner ads provided by the client must meet SpermbankDirectory.com banner
ad specifications set forth below and should be e-mailed to customerservice@findmedicalspecialists.com
at least 5 business days prior to the requested start date of the banner
ad promotion. FindMedicalSpecialists.com will charge the client a fee
of $400 for each banner ad that they create for the client.
Banner Ad Maintenance
Each client request for graphic revision to an already approved SpermbankDirectory.com
banner ad will be billed $200 per request with a maximum of 2 change-requests
per month. There is no additional charge to change the target URL. Banner
ads for each web page slot may be replaced no more than once per month.
Contract Renewal
SpermbankDirectory.com reserves the first right of refusal for renewal
of any banner ad slot or keyword-ad buy on the hisandherhealth.com web
site.
Right of Refusal
SpermbankDirectory.com reserves the right to refuse any advertisement
sponsorship banner that does not completely conform to every detail, instruction,
method, and guideline set in the Technical Specifications. FindMedicalSpecialists.com
reserves the right to refuse any advertisement graphic that does not arrive
seven days before the client would like the banner to be produced online.
SpermbankDirectory.com does not accept advertising from companies that
produce or provide tobacco, alcohol, or pornographic products or services
(which SpermbankDirectory.com shall have complete discretion to define),
or their subsidiaries, or foundations funded by such companies whose function
is to improve acceptance of such products by the public. The Advertising
Agreement is voidable by SpermbankDirectory.com immediately if client
fails to disclose (or conceals or misrepresents) any involvement with
tobacco, alcohol, or pornographic products or services. In addition, SpermbankDirectory.com
may, in its complete discretion refuse the use of any other advertising
that it deems inappropriate. Banner ads that threaten the visitor or their
computer, or otherwise intentionally mislead visitors into clicking on
their banners are prohibited. The subject material of the linked page
should be directly related to the message reflected in the banner ad.
SpermbankDirectory.com is not responsible for the content of third party
sites that are directly or indirectly linked from our site.
Usage Statistics and Warranties
SpermbankDirectory.com will provide a unique account name and password
to the client that will allow the client to monitor, via a web browser,
how many times each purchased banner ad has been displayed (impressions),
and the percentage of time that visitors click on each banner ad (Click-Through-Rate).
Banner ad Click-Through-Rate statistics are provided as a courtesy to
the client and are not a part of the billing formula. SpermbankDirectory.com
shall not be held liable for any claims as they relate to said usage statistics
and does not warrant that the functions of the web site will meet the
client's expectations of site traffic or resulting business. In no event
will SpermbankDirectory.com or its sub-contractors be liable to the client
or any third party for any damages, including any lost profits, lost savings
or other incidental, consequential or special damages arising out of the
operation of, or inability to operate the SpermbankDirectory.com web site,
even if SpermbankDirectory.com has been advised of the possibility of
such damages.
Cost Calculation & Tracking
Banner advertisements on SpermbankDirectory.com are sold based on the
actual number of times visitors have seen your ad (page views) measured
in Cost Per Thousand "impressions" (CPM). There is a base fee minimum
of 35,000 CPMs per month paid in advance by secure online credit card
transaction for placement of a banner ad regardless of the number of impressions
registered below 35,000. The additional CPMs are as noted on the rate
card and are payable within three working days after the previous billing
period has expired. See rate card below for sizes, locations and rates.
Banner ads placement and calculations start on either the first or the
15th of each month and run until the first of 15th of the following month,
depending on the start date. When an account is established, and fees
paid, SpermbankDirectory.com's managing sales staff HisAndHerHealth.com
will issue an account name and password that will allow advertisers to
monitor how many times the banner has been viewed and the percentage of
time that visitors actually clicked on the banner to go to the designated
URL (Click-Through Rate).
Ad Placement & Rotation
Banner ads can be displayed exclusively in a specific slot on a specific
page, or can be classified Run Of Site (ROS) which displays your the ad
randomly throughout the month, over all of the non-exclusive slots on
the site, alternating with the other ROS ads from our other advertisers.SpermbankDirectory.Inc
also offers exclusive space for banner ads and keyword sponsorship at
exclusive rates. No ads can be placed or run on the splash page.
Rate Card
The following table lists the rates for the different banner ad sizes
and placements that we offer. Contact our managing sales staff at HisAndHerHealth.com
for information on volume discounts and how we can customize your advertising
campaign.
Billing & Terms
Our managing agent, HisAndHerHealth.com will bill monthly via e-mail for
the number of impressions your banners logged during the past month with
approved credit. The minimum CPM monthly fee is payable in advance of
banner ad placement.
Technical Specifications
Our professional ad serving system accepts all IAB/CASIE banner ad sizes
in all of the standard and rich media graphic file formats and offers
support for third party ad network code. Visit Advertising Technical Specifications
Page for the complete list of specifications, at HisAndHerHealth.com.
SpermBankDirectory.Inc reserves the right to change
rates with one week notice.
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